MAC History (7)

2000

# January: Forget Nirvana! M·A·C launches into the fresh aeon with Huetopia.

# February: Doggone! Violet, spokespoodle for M·A·C’s Puppy Love Valentine’s collection, makes a bedfellow actualization at Saks Fifth Avenue.

# VIVA GLAM III launches. VGIII spokespeople, Mary J. Blige and Lil’ Kim sing its praises.

# In Fresh York, M·A·C President John Demsey presents a analysis on account of the M·A·C AIDS Fund in the bulk of $500,000 to the United Nations Development Programme to advice abutment UN-sponsored HIV/AIDS abatement in Africa.

# The M·A·C·Pro Team creates a red anarchism backstage at the Fresh York, London, Paris, Milan F/W 2000 collections...

# April: Extra-revolutionary Hyper Real Foundation launches. Under a branch “Immaculate Complexion,” American Elle addendum that Hyper Real manipulates ablaze to accomplish a “synthetic bark texture.”

# M·A·C Viva Glam Floating World Bout launches at Toronto’s 14th Fashion Cares event. The bout highlights the amorous hue of Viva Glam III with designs from some of the world’s top designers. Touch-down spots accommodate Bahrain, Auckland, Sydney, Melbourne, Chicago and Los Angeles.

# May: C’est bon! M·A·C shows off the chi-chi fresh blueprint and attending for all accessible M·A·C food aback it opens its Montreal flagship abundance on artery Saint-Laurent. Helping rev up the celebrations: the M·A·C Viva Glam Floating World Tour, and singer, Martha Wash.

# John Demsey presents a donation of $500,000 on account of the M·A·C AIDS Fund, in the name of the backward Frank Angelo, co-founder of M·A·C, to La Maison du Parc, an AIDS auberge in Montreal.

# Inspired by the assignment of 1950’s “pinup” photographer, Bunny Yeager, M·A·C launches its Summer 2000 colour collection, Bombshells, and in accomplishing so dares to accompany aback the lure, brio and antic female of awakening bank glam!

# June: M·A·C adds a calamus to its fez and opens up in Bahrain- the 2nd abundance in the United Arab Emirates.

# July: Click, click, hooray! M·A·C turns common M·A·C addicts’ World Wide Wait into super-reality with the much-requested barrage of maccosmetics.com.

# August: M·A·C Pro-Preferred Skincare launches, authoritative pro-style backstage fixes accessible for all. Models, actors and bodies with a 24/7 activity ascertain the fast animating claim of Strobe Cream and the abundant luxe-de-luxe of Cold Cream, while alike the unbabies amidst us booty to the calmly carriageable and stylishly packaged Wipes.

# September: To personify the Fall 2000 colour collection, M·A·C creates “Lady Danger” - giving fall’s fresh adjustment of karate-kicking femme-power a adult and able boost.

# Flash blessed stars were athrill to acquisition the M·A·C Artists on alarm for their blow up and makeover needs during the party-frenzy of the anniversary International Toronto Film Festival. A zoom-lens zoo, M·A·C Artists ensured that the stars’ eyes were ablaze as the paparazzi bankrupt in for their close-ups.